Small Businesses use Facebook Dedicated URLs as Company Websites
The proliferation of Facebook has led to an interesting trend among small businesses - the use of Facebook business pages as replacements for company websites. Facebook has many advantages for the small business owner. First, Facebook is free to use as is creating and managing a business page. Second, the majority of current and potential customers of small businesses are members of Facebook. Additionally, anyone can view a Facebook business page - even if the individual is not yet a member of Facebook.
The social nature of Facebook allows a small business owner to interact with their community and customer base in a non-obtrusive and effective way. Many business owners report to us that Facebook allows them to add a "face" or "personal touch" to their marketing efforts because behind every logo is an individual member that is accessible (within reason).
In response to the growing trend of Facebook business pages, Facebook is making it easier for companies to use their pages effectively.
Once a Facebook Business page has 25 fans you qualify for a dedicated short URL (i.e.- www.facebook.com/CNN).
To create a direct URL, visit: http://www.facebook.com/username/
The direct URL can be put on business cards, brochures, websites and more to attract even more fans.
In addition, we have noticed reluctance by our customers to contact us with questions, concerns, or anything at all because our service entails a one-time fee with no renewals. Do we have to bill you every month just to hear from you? ;)
Therefore, to encourage long-term relationships with all of our customers, we have created a new Facebook business page designed to serve as a forum for everyone to share their ideas. In addition, I will post periodically pertinent things that I encounter as we all traverse the ever-changing, ever-crowded Internet.
Please become a fan and by the end of the day perhaps we'll qualify for a unique dedicated URL: http://www.facebook.com/pages/Lewisville-TX/Optimized-Local-Search-Services/190039797835
(As the page is new, we're waiting to cross the magical "25 fans" threshold and then we'll gladly update the link.)
If you become a fan, feel free to post a link to your own Facebook business page or anything else that moves you.
The social nature of Facebook allows a small business owner to interact with their community and customer base in a non-obtrusive and effective way. Many business owners report to us that Facebook allows them to add a "face" or "personal touch" to their marketing efforts because behind every logo is an individual member that is accessible (within reason).
In response to the growing trend of Facebook business pages, Facebook is making it easier for companies to use their pages effectively.
Once a Facebook Business page has 25 fans you qualify for a dedicated short URL (i.e.- www.facebook.com/CNN).
To create a direct URL, visit: http://www.facebook.com/username/
The direct URL can be put on business cards, brochures, websites and more to attract even more fans.
In addition, we have noticed reluctance by our customers to contact us with questions, concerns, or anything at all because our service entails a one-time fee with no renewals. Do we have to bill you every month just to hear from you? ;)
Therefore, to encourage long-term relationships with all of our customers, we have created a new Facebook business page designed to serve as a forum for everyone to share their ideas. In addition, I will post periodically pertinent things that I encounter as we all traverse the ever-changing, ever-crowded Internet.
Please become a fan and by the end of the day perhaps we'll qualify for a unique dedicated URL: http://www.facebook.com/pages/Lewisville-TX/Optimized-Local-Search-Services/190039797835
(As the page is new, we're waiting to cross the magical "25 fans" threshold and then we'll gladly update the link.)
If you become a fan, feel free to post a link to your own Facebook business page or anything else that moves you.
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