Content is King by Optimized Marketing Group

Features Your business will be added to the TOP local search destinations where your customers are already searching for what you do – where you do it. Your business listings will populate organic search results in the top search engines including Google, Bing, Yahoo, Ask.com and AOL Local Search. According to Hitwise.com , the industry’s leading authority on search data, 99.24% of ALL searches begin on these five sites. Listings include key elements about your business: interactive maps with options for driving directions, phone number, address, website, business hours and a customized keyword-centric, search engine friendly business description. Advantages The Optimized Local Search Service works regardless of whether you have a company website or not. The local search destinations spend in excess of $50 million a year to ensure that their sites are featured prominently in organic search results – AND that customers use their services to find local businesses just lik...

The proliferation of Facebook has led to an interesting trend among small businesses - the use of Facebook business pages as replacements for company websites.  Facebook has many advantages for the small business owner.  First, Facebook is free to use as is creating and managing a business page.  Second, the majority of current and potential customers of small businesses are members of Facebook.  Additionally, anyone can view a Facebook business page - even if the individual is not yet a member of Facebook.  The social nature of Facebook allows a small business owner to interact with their community and customer base in a non-obtrusive and effective way.  Many business owners report to us that Facebook allows them to add a "face" or "personal touch" to their marketing efforts because behind every logo is an individual member that is accessible (within reason). In response to the growing trend of Facebook business pages, Facebook is making it easier for ...